Apple kicked off the iTunes festival 2014 with deadmau5 , Friend Within , and Kate Simko/The London Electronic Orchestra. iTunes Festival started out in 2007 when Amy Whinehouse sang “Back to Black” and Paul McCartney (from the Beatles) sang some hit songs out of the Beatles songbook.
iTunes festival 2014 on the other hand was preceded by iTunes SXSW Festival Featuring the amazing performances of people like Kendrick Lamar, Coldplay, ZEDD, Pitbull, and Wille Nelson to name a few.
iTunes Festival is popular because it happens every year in London’s Historic Roundhouse. Over 430 people have performed there. iTunes Festival is a great time to rock.
Click here for more information